Recognition of metaphor’s target and source in works of visual arts
Keywords:
visual metaphor, concept, target and source in metaphor, categorization, similarity, works of the visual artsAbstract
The interaction and conceptual (cognitive) metaphor theory is considered. In contrast to traditional metaphor theories (from Aristotle and to the early 20th century), concentrated on the role of similarity in metaphor, the importance of differences in the metaphoric process is emphasized as the especially important feature inherent in metaphors Using the ideas of interaction theory of metaphor and conceptual metaphor theory the author studies features of recognition and categorization of metaphor’s target and source in the works of visual arts. On this basis, important differences between visual and verbal metaphors are analyzed. Researchers have not yet explained how specificity of the work of visual arts affects the comprehension of the conceptual metaphor which it bears. However, the interpretation of visual metaphors, considered by the author, demonstrates that a visual metaphor does not turn a visual work into text as the complex of visual indicators deprived of connection with specific features of the matter in which these indicators have been fixed.
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Black M. Metaphor // Proceedings of the Aristotelian Society. — Vol. 55 (1954 — 1955). — P. 273 — 294.
Black M. More about metaphor // Metaphor and Thought. 2nd ed. / Ed. by A. Ortony. — New York: Cambridge University Press, 1993. — P. 19—41.
Black M. The Labyrinth of Language. — New York;Toronto: The New American Library, 1968. — 224 p.
Brosch T., Pourtois G., Sander D. The perception and categorisation of emotional stimuli: a review // Cognition and Emotion: Reviews of Current Research and Theories / Ed. by J. De Hou wer, D. Hermans. — Hove, East Sussex: Psychology Press, 2010. — P. 66—98.
Carroll N. Visual metaphor // Carroll N. Beyond Aethetics: Philosophical Essays. — Cambridge: Cambridge University Press, 2001. — P. 347—368.
Clark E. V. Languages and representations // Language in Mind: Advances in the Study of Language and Thought / Ed. by D. Gentner, S. Goldin-Meadow. — Cambridge, MA: MIT Press, 2003. — P. 17—24.
Forceville C. Metaphor in pictures and multimodal representations // The Cambridge Handbook of Metaphor and Thought / Ed. by R.W. Gibbs, Jr. — Cambridge: Cambridge University Press, 2008. — P. 462—482.
Forceville C. Non-verbal and multimodal metaphor in a cognitivist framework: agendas for research // Multimodal Metaphor / Ed. by Ch.J. Forceville, E. Urios-Aparisi. — Berlin: Mouton de Gruyter, 2009. — P. 19—42.
Forceville C. Pictorial Metaphor in Advertising. — London: Routledge, 1996. — 234 p.
Gibbs R.W. The Poetics of Mind. Figurative Thought, Language and Understanding. — New York: Cambridge University Press, 1994. — 528 p.
Hayakawa S.I. Language in Action. — New York: Harcourt, Brace and company, 1941. — 346 p.
Heywood I. «Ever more specific»: practices and perception in art and ethics // Interpreting Visual Culture: Explorations in the Hermeneutics of Vision / Ed. by I. Heywood, B. Sandywell. — London: Routledge, 1999. — P. 203—222.
Kaplan S. Visual metaphors in print advertising for fashion products // Handbook of Visual Communication Research: Theory, Methods, and Media / Ed. by K. Smith et al. — Mahwah, NJ: Lawrence Erlbaum Associates, 2005. — P. 167—177.
Kövecses Z. Metaphor. A Practical Introduction. 2nd ed. — New York: Oxford University Press, 2010. — 376 p.
Lakoff G., Johnson M. Metaphors We Live By. — Chicago: University of Chicago Press, 1980. — 242 p.
Lakoff G. The contemporary theory of metaphor // Metaphor and Thought. 2nd ed. / Ed. by A. Or tony. — New York: Cambridge University Press, 1993. — P. 202—251.
MacCormac E.R. A Cognitive Theory of Metaphor. — Cambridge MIT Press, 1985. — 256 p.
Müller C. Metaphors Dead and Alive, Sleeping and Waking: A Dynamic View. — Chicago: University of Chicago Press, 2008. — 274 p.
Ortiz M.J. Visual rhetoric: primary metaphors and symmetric object alignment // Metaphor and Symbol. — 2010. — Vol. 25. — № 3. — P. 162—180.
Smith L.B. , Samuelson L.K. Perceiving and remembering: category stability, variability and development // Knowledge, Concepts, and Categories / Ed. by K. Lamberts, D. Shanks. — Cambridge: MIT Press, 1997. — P. 161—195.
Ullmann S. Semantics. An Introduction to the Science of Meaning. — Oxford: Basil Blackwell, 1962. — 278 p.
Whiteley N. Readers of the lost art: visuality and particularity in art criticism // Interpreting Visual Culture: Explorations in the Hermeneutics of Vision / Ed. by I. Heywood, B. Sandywell. — London: Routledge, 1999. — P. 101—124.
Words and the Mind: How Words Capture Human Experience / Ed. by B.C. Malt, Ph. Wolff. — New York: Oxford University Press, 2010. — 346 p.
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Published
2017-05-10
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Denysko, P. (2017). Recognition of metaphor’s target and source in works of visual arts. Filosofska Dumka, (4), 104–119. Retrieved from https://dumka.philosophy.ua/index.php/fd/article/view/173
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